CEO.D.® Program

Questions? Contact or call us at 866-278-3187

What is CEO.D.®? Over the years, doctors, practice owners and executives have grown to love and trust the data-driven content within the Management and Business Academy™ (MBA) to grow their businesses. Using the original MBA program as a foundation, we have taken the best practices and expanded them into an immersive program to help you implement the principles real-time in your practice.

$3,299.00 per person
Class Dates

 

Upcoming class dates

Class Online Training Starts Live Session 1 Live Session 2 Note
3 Closed. This class is full. However feel free to contact us if no other open class works with your schedule.
4 SEPT 10, 2018 Oct 11-12, 2018 Nov 29-30, 2018 *Class respectfully held for Essilor Experts Practices
5 Feb 18, 2019 March 14-15, 2019 May 1-2, 2019 Class respectfully held for Vision Source. *Capstone at Exchange

Please note, the online training starts with a class Webinar. Additional details regarding this will be provided in your welcome packet, sent via email. The 2 live sessions are held in Dallas, Texas, except where noted, and begin each day promptly at 8:30 AM. The second day of the live sessions concludes at 2 PM to allow adequate time for return flights.

Created in partnership with subject matter experts and the adult learning experts at Deloitte Consulting, the CEO.D.® Program is blended learning at its best. This immersive learning experience consists of online nano-learning courses, curated articles, webinars and two in-person, classroom-based sessions featuring industry-leading guest speakers.

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Hover over the timeline below to learn more.

Start
Section 1
Section 2
Week 4
Section 3
Section 4
Section 5
Week 10
Section 1
Establish your brand
  • Introduction to Establish Your Brand
  • Understanding Industry Dynamics
  • Building a Brand for Your Practice
  • Goal Setting and Visioning
Section 2
Create Your Culture
  • Introduction to Create Your Culture
  • Developing Your Office Culture
  • Finding Talent
  • Hiring Talent
  • Developing & Retaining Talent
  • Recognizing Success
  • Staff Management
  • Practice Leadership
  • Change Management
  • Time Management
  • Communication Skills
  • Effective Delegation
Week 4
Immersive Live Classroom Workshop #1
(2 Days)

Group-based exercises based on business scenarios to practice what you learn in Sections 1 & 2

Social learning via debriefs and discussions

Interactions with industry experts (including discussions on best practices, experiences, statistics and model behaviors)

Section 3
Business Operations & Performance
  • Introduction to Business Ops
    & Performance
  • Efficient Business Operations
  • Tracking & Reporting
  • Inventory Management
  • Marketing
  • Merchandizing
  • Vendor Relationships
Section 4
Customer Experience
  • Introduction to Customer Experience
  • Patient Centered Process
  • Patient Service Excellence
Section 5
Practice Profitability
  • Introduction to Practice Profitability
  • Financial Management
  • Developing a Budget
  • Pricing
  • Managed Vision Care Plans
Week 10
Immersive Live Classroom Workshop #2
(2 Days)

Group-based exercises based on business scenarios to "Practice" skills learned in Sections 3 - 5

Social Learning via debriefs and discussions

Interactions with industry experts (including discussions on best practices, experiences, statistics and model behaviors)

Establish Your Brand
Create Your Culture
Classroom Session 1
Business Ops & Performance
Customer Experience
Practice Profitability
Classroom Session 2
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